Product Manager, Digital Marketing

TagProduct Design

Building a Minimum Sellable Product

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At the last edition of #StartupSaturday Sumit Marda, Co-founder at MindHour brought up the idea of building an MSP or Minimum Sellable Product. Interestingly, many entrepreneurs have taken the route to building an MSP than an MPV. It’s highly popular among those creating B2B products. Why a Minimum Sellable Product? Building a product, your users are ready to pay, is the best way to...

Create simple yet powerful product designs

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Product-men always believed in creating simple products. Easy to play with. Easy to understand. But, that never meant, less powerful. Simplicity is not equal to ineffective Don’t take away powerful features from your app or product to make it simple. Simplicity is in the product design, not on the hardware. Think what you can change to make it less complicated for your users. Remove steps...

Think Saving Time in User Experience Design

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People coming to your website doesn’t have the whole day to accomplish their goals. Unless you’re IRCTC and they have no other option. We are too busy in our lives and even a few seconds may seem like an eternity. Saving time in User Experience Design This means, don’t waste your users time. Help them accomplish their tasks faster. A second less when multiplied by a million...

Design for the largest category of users

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It’s simple, you can not cater to all of the users. Doing so will result in creating a product that doesn’t serve well for anyone. Identify what are the type or category of users who will come to your website. Now, list them as per the priority. For example, Female shoppers (50%), Male shoppers (25%), Potential Sellers (10%) Potential candidates (5%), Other researchers and media (10%)...

Secret to User Experience design

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Whenever I search for the ‘best user experience design’ tips on Google, it gives an end number of results with way too many things to learn and remember. That’s great. But, what the book written by Steve Krug taught us is simple, and applying that into your design, can change things. Don’t Make Me Think Steve said one important thing, “Don’t Make Me...

Product Manager, Digital Marketing

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